This blog was written in collaboration with CNS Ltd., specialists in IT, communication, and technology solutions.Using 3CX and Workbooks in your business is an easy way to save time, reduce time spent on admin tasks, and give your team the tools to deliver better service.For many businesses, managing customer calls alongside CRM records can be […]
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In today's fast-paced digital landscape, Customer Relationship Management (CRM) systems are essential for the effective management and tracking of an organisation’s interactions with current and potential customers. However, to maximise the value from your CRM investment, integration with your other systems and data sources is crucial. A common way in which to achieve integration, and to […]
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In a previous article, I highlighted the three major pitfalls in CRM data migration you need to know. If you’ve not read that article yet, I highly recommend you start there. In this article, I’m going to cover the 5 steps to data migration success that will ensure you can switch your old system off […]
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Data Rot: What is it, and how much is it costing you?What is data rot? As explained on MarketingSherpa.com, B2B data decays or rots at a rate of 2.1% per month. This equates to a third of your business data becoming outdated each year, which can impact your marketing efforts, lead generation activities and customer […]
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